According to Yipit, there are 1,300 group buying deals offered every day in North America. That’s down from its peak, but still a lot of deals from the 350+ daily deals sites that Yipit tracks in the US. Now imagine how many deals are offered globally each day. How does a participant in this market with a limited marketing budget get noticed?
One answer is to use real-time advertising to promote current deals and drive qualified traffic to your website. By showing specific offers in your online advertising rather than a generic message, you are (1) promoting the offer at the earliest stage, (2) qualifying the audience, and (3) driving a higher quality ‘click’ to your website. If you go the next step and navigate that click directly to a dynamic landing page that features the precise deal clicked upon, you are making it very easy for a purchaser to convert. No surprise then, that real-time advertising for daily deals generates a much higher conversion rate and hence ROI on ad spending than traditional display advertising.
Now combine that with the ability to detect and switch language on the fly. Suddenly you have a very powerful and effective advertising tool that requires no maintenance, yet is always up to date.
Here’s an example – written in HTML/JavaScript, it runs on mobile devices as well as desktops.
Available now, only from Immedium. Drop us a line to learn more.
Hell this is brilliant… Can’t believe google hasn’t come up with something like this yet!! Will be using it in all our future web advertising campaigns!